Meta Conversions API integration helps you track website conversions, measure ad performance, and improve your Meta campaigns. To connect it, you will need your Pixel ID and Access Token from Meta Events Manager.
Get your Pixel ID and Access Token
1. Open Meta Events Manager and select the pixel you want to connect.
2. Copy the Pixel ID.
3. Go to the pixel’s Settings > Conversions API section and generate an Access Token. The available options may vary by account.
How to Connect Meta Conversion API
1. Log in to your Zenler Site
2. Go to Site > Integrations.
2. Find the Meta Conversion API and click Connect with Meta CAPI
3. Paste your Pixel ID and Access Token into the corresponding fields.
4. Click Save.
Events You Can Track
Once Meta CAPi is integrated with Zenler, you can track supported events such as:
Course purchases
Funnel subscriptions
Live Class registrations
Interactive Webinar registrations
Page visits
Check the integration
1. Open a public page on your site and complete.
2. In Meta Events Manager, select the same pixel and check its event activity or testing tools for your visit.
Note: The Active status confirms the saved connection. Check Events Manager to verify that events are being received. If no activity appears, check the saved Pixel ID and Access Token and whether your browser blocks tracking.
Edit or disconnect Meta Conversion API
Go to Site > Integrations and click Edit Meta CAPI settings
To update the connection, change the Pixel ID or Access Token and click Save. Check the integration again after making changes.
To disconnect, click Disconnect Meta CAPI and complete any confirmation shown.
Note: If you have already integrated Facebook Pixel, you will need to disconnect it before proceeding with the Meta CAPI integration.